Elephant, one of Toronto’s up and coming indie rock bands, recently released their debut album nationwide. The Violet Hour is spreading gossip faster than a breakup on Facebook. This band calls your attention. CHECK IT OUT!
Buzzing with ambient softness, pulsating a vein checking rhythm while trapping attention like good drama best describes Elephant, one of Toronto’s great indie rock bands, whose debut album, The Violet Hour, makes patient listeners happy they played it from start to finish.
Released in stores nationwide this past July, The Violet Hour demonstrates the young, two-year old band’s dedication to music as a whole. Each multi-layered song on the 14-track album is crafted with edging focus and ambient tone, which creates a sense of cohesive flow throughout the record.
“We wanted it to be a full record that you could listen to as a whole, so we tried to do a lot things to link the album together,” vocalist Matthew MacInnis told Myles LaCavera of Fazer magazine. One technique was to emulate a music box using keys and delays.
Popular songs like “Colour Your Frailty,” “Space and Time,” and “Afraid to Die” exhibit this ambient continuity with minor chord progressions and emotional lyricism. This style calls on comparisons to Radiohead and Sigur Ros, but there is always room for difference within style. Perhaps Elephant’s writing habits contribute to their uniqueness.
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